In today’s ever-shifting online media landscape, “native advertising”—sponsored content that is integrated into a publication without being readily recognizable as promotional—has become increasingly commonplace across digital news platforms. The question then arises: How do individuals perceive native advertisements and are they able to differentiate them from non-promotional editorial content? Michelle Amazeen (Assistant Professor in BU’s […]
With digital streaming platforms such as Netflix and Amazon Prime rapidly expanding their selections of original programming, there is no shortage of opportunities for television fans to “binge” their favorite dramas. But what are the effects of binge-watching behaviors, particularly when the content consumed features graphic violence? In their recently published scholarly article, Sarah Krongard […]
Closely examining the ways in which the spouses of recent presidential candidates have been presented to and perceived by the American public, CRC research fellow Tammy R. Vigil’s new book Moms in Chief: The Rhetoric of Republican Motherhood and the Spouses of Presidential Nominees, 1992-2016 takes a critical look at gendered political roles and how they (for better […]
The Bellwether Survey is, by most measures, an ambitious undertaking. “We think this might be the biggest study of its type,” explained The PRWeek’s Steve Barrett on the podcast’s January 11 episode. The collaborative project between PRWeek and Boston University aimed to gain insight into the state of the communications field by polling individuals with firsthand […]
Revisiting early debates about TV content and censorship from industry and government perspectives, The Television Code: Regulating the Screen to Safeguard the Industry recounts the development of the Television Code, the TV counterpart to the Hays Motion Picture Production Code. The broadcasting industry’s trade association, the National Association of Broadcasters (NAB), sought to sanitize television content […]
Dr. Lei Guo (Assistant Professor of Emerging Media Studies) and other BU faculty including, Dr. Margrit Betke (Professor of Computer Science), Dr. Derry Wijaya (Assistant Professor of Computer Science), and Dr. Prakash Ishwar (Professor of Electrical and Computer Engineering) have been awarded $1,000,000 from the National Science Foundation (NSF) for their proposal titled, BIGDATA: IA: Multiplatform, […]