The 10 Commandments of Food Photography
Photos and Article by Jerrelle Guy (@chocolateforbasil)
Photography is just another way of communicating, and successful photography communicates as clearly as possible while also making the viewer feel something; when talking about food photography, hopefully that feeling is “hungry”. Here is a list of 10 food-capturing commandments for shooting food that can make any viewer stop in their tracks.
1. Good Lighting
This is the most important rule of all, so it takes the #1 spot on the list. You don’t need expensive camera equipment or a fully stocked photo studio to build the illusion of natural light, just use natural light–one strong and direct source of natural light, streaming through a window, one that doesn’t create harsh shadows on the food. Above all else, stay away from the flash button. Flash flattens the food and erases a lot of the details that make the food look naturally mouthwatering.
2. Avoid Blurriness
Make sure your photo is as crisp as possible. Wipe down your lens and adjust your focus before you start snapping. This may seem silly or obvious, but if you’re like me, and you’re styling your food, propping your food, AND shooting your food all at the same time, it’s easy to forget about this step— there are so many other things to be thinking about. But always double check to make sure you didn’t mistakenly smudge the lens with greasy fingers, definitely adjust the lens to get everything you want to capture in clear focus, and if you have shaky hands, use a tripod.
3. Have a Focal Point
Speaking of things in focus, make sure you’re asking yourself where you want your viewers’ eyes to go first. As the photographer, you have complete control of the story you’re telling, and you can make your viewer focus on anything you deem most important, whether that be the drips on the edge of a chocolate cake or the whole cake itself. Each variation tells a different story. The following are some tips to create better focus in your narrative:
- Put the object you’re showcasing right in the middle of the composition or just off to the side so the viewer can’t avoid it.
- Adjust your aperture to give less important things in the photo a softer focus, making them fall to the background.
- Make sure there is enough space around the object to help it pop off the page (And this leads us into the next commandment…)
4. Utilize the Power of Negative Space
Leaving enough space in the photo for your eyes to rest around the object of attention helps clarify your message. Too many objects can confuse the viewer, and overcomplicate what you’re trying to get across, even if all you’re trying to say is “look at how bubbly and gooey this lasagna is!” We all appreciate lots of space to comfortably take it all in.
5. No Distracting Background Noise
When it comes to propping your food, whether you’re using a tablecloth or your favorite serving tray, pick natural and solid colors or at least colors that compliment the food. Crazy patterns and saturated colors feel unnatural, and are usually a no no. Try whites and ivories, deep blues, dark greys or browns instead.
6. Find the Perfect Angle
Decide if you what to enter the photo directly from the side, at a ¾ angle, or directly from above. A lot of times the object you’re shooting will make this decision for you. Just ask yourself “which angle offers the most information?” And that’s probably the angle you should shoot from. For example, if you’re shooting a trifle or a tiramisu, it’ll probably want to be shot from the side or at least from a ¾ angle so that you can capture all the different ingredients and layers–if you shot it from above you’d lose that information and the viewer might not understand right away what it is they’re looking at. The reverse is true when shooting soup or something in a bowl–a down shot would probably show the most information.
7. Details are in the Garnishes
This is my favorite tip because it brings more personality to your dish. Adding garnishes (of course, only those that were used while cooking or those that compliment the flavor profile of the finished dish) creates details for your eye to get lost in. It doesn’t have to be everywhere in the photo but in a few places here and there to help break up the larger shapes and colors. Sesame seeds on a bagel create something so exciting and stimulating on what would otherwise be a boring piece of white bread.
Some of my favorite last minute garnishes: black sesame seeds, chopped herbs like parsley, cilantro and rosemary, and any and all spices, especially cayenne pepper and paprika (because they’re so vibrant!).
8. Patterns/Textures
The eyes love being given a recognizable shape to stare at over and over again. Patterns of food like chocolate truffles in the grids of a chocolate box, stacked brownies, a stocked fridge with rows of produce, it all creates structure in the middle of chaos, which can be very soothing to the eye and comforting to the mind.
9. Imperfection
Getting caught up in making everything tweezer-perfect is important in the world of commercial food photography, but when it comes to taking personal photos that feels more realistic, try not to get caught up in getting everything picture perfect; be flexible, be a little messy, maybe even shoot it after you’ve taken a few bites of the food. This makes the food feel more inviting and more natural, which is usually the goal, because it makes the viewer feel like they’re there, biting into the food with you.
10. Post- Editing Software
This is my final piece of advice, because it comes only after you’ve followed all proceeding steps. But don’t be fooled, it is SO important for making your food stand out amongst the flood of amateur food photos. Find your favorite photo editing software, and use it religiously, practice different filters and adjust those settings until you find something that works for you. This will take your photo over the top and surely stop people in their tracks.