{"id":45,"date":"2023-08-25T14:44:34","date_gmt":"2023-08-25T18:44:34","guid":{"rendered":"https:\/\/sites.bu.edu\/metsymposium\/?page_id=45"},"modified":"2026-08-06T12:11:42","modified_gmt":"2026-08-06T16:11:42","slug":"agenda","status":"publish","type":"page","link":"https:\/\/sites.bu.edu\/metsymposium\/agenda\/","title":{"rendered":"Agenda"},"content":{"rendered":"<h2>To be announced.<\/h2>\n<p><!--[collapsible heading=\"Friday, March 20, 2026\" elem=\"h2\" open=\"true\"]\n\n\n<table>\n\n\n<tbody>\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Registration<\/strong><br \/>\nVenue: 1st Floor Lobby<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td style=\"border-bottom-color: #ddd;\"><strong>9&nbsp;am\u20134&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td style=\"border-bottom-color: #ddd;\"><strong>Check-In<\/strong>\n\n\n<tr>\n\n\n<td><strong>9&nbsp;am<\/strong><\/td>\n\n\n\n\n<td><strong>Refreshments<\/strong>\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Keynote Session<\/strong><br \/>\nVenue: Room 101<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td style=\"border-bottom-color: #ddd;\"><strong>9:30\u20139:35&nbsp;am<\/strong><\/td>\n\n\n\n\n<td style=\"border-bottom-color: #ddd;\"><strong>Introduction to the Symposium<\/strong>\n\n\n<ul>\n\n<li>Dr. Irena Vodenska, Chair, Department of Administrative Sciences, Boston University Metropolitan College  <\/li>\n\n<\/ul>\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td style=\"border-bottom-color: #ddd;\"><strong>9:35\u20139:40&nbsp;am<\/strong><\/td>\n\n\n\n\n<td style=\"border-bottom-color: #ddd;\"><strong>Opening Remarks<\/strong>\n\n\n<ul>\n\n<li>Dr. Tanya Zlateva, Dean, Boston University Metropolitan College<\/li>\n\n<\/ul>\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>9:40\u201310:10&nbsp;am<\/strong><\/td>\n\n\n\n\n<td><strong>Keynote Address: Responsible Entrepreneurship in an Age of Acceleration<\/strong>\n\n\n<ul>\n\n<li>Ralph H Groce III (CGS, Questrom, MET), President and COO of Scroobious, Chair of BU MET Dean\u2019s Advisory Board, and Member of the Boston University Advisory Board<\/li>\n\n<\/ul>\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Technical Session I: Entrepreneurship Development and Finance Management<br \/>\nSession Chair: Dr. Rajagopal | Usher: Megan Balani<\/strong><br \/>\nVenue: Room 101<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>10:15&nbsp;am\u201312&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td>\n<strong>Rooted Resilience: Exploring Gendered Pathways to Rural Women\u2019s Entrepreneurship and Community Sustainability in Indonesia<\/strong>\n\n\n<ul>\n  \n\n<li>In-person presentation by Yosefiani D Tamatur<\/li>\n\n\n  \n\n<li>Authors: Yosefiani D Tamatur, Marcus Goncalves, and Elizabeth Rhyne (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Understanding Digital Secondhand Fashion through Literature and Entrepreneurial Practice<\/strong>\n\n\n<ul>\n  \n\n<li>Virtual presentation by Nishita Chatradhi<\/li>\n\n\n  \n\n<li>Authors: Nishita Chatradhi (Government of Alberta, Canada) and Manisha Paliwal (Sri Balaji University, Pune, India)<\/li>\n\n\n<\/ul>\n\n\n<strong>Learning About Entrepreneurship on the Go: Using Experiential Learning to Develop Entrepreneurial Knowledge<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by author Manuel Sotelo Duarte (Tecnol\u00f3gico de Monterrey, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<strong>Strategic Resilience and Sustainable Competitive Advantage in Agri Social Enterprises<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Manisha Paliwal<\/li>\n\n\n    \n\n<li>Authors: Smita Kadam and Manisha Paliwal (Sri Balaji University, Pune, India)<\/li>\n\n\n<\/ul>\n\n\n<strong>Risk, Bias, and Opportunity: Understanding VC Decision-Making on Women Entrepreneurs in Kazakhstan<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Gulnur Smagulova<\/li>\n\n\n    \n\n<li>Authors: Marcus Goncalves (Boston University, USA), Gulnur Smagulova (Astana IT University, Kazakhstan), and Ayazhan Nurzhan (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Trusting the Algorithm: Institutional and Experiential Pathways to Responsible Digital Finance<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Pilar Madrazo-Lemarroy<\/li>\n\n\n    \n\n<li>Authors: Pilar Madrazo-Lemarroy (Universidad Anahuac, Mexico), Jose Anselmo Perez Reyes (Universidad Anahuac, Mexico), and Emmanuel Fragniere (HES-SO Valais Wallis, Switzerland)<\/li>\n\n\n<\/ul>\n\n\n<strong>Parental Financial Socialization, Money Scripts, Self-Efficacy, and Entrepreneurial Intention<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Montserrat Reyna Miranda<\/li>\n\n\n    \n\n<li>Authors: Jaime Beltran (Universidad Anahuac, Mexico), Montserrat Reyna Miranda (Universidad Anahuac, Mexico), and Horacio Bautista Santos (Instituto Tecnol\u00f3gico de Tantoyuca, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Technical Session II: Enterprise Analytics System<br \/>\nSession Chair: Dr. Nakul Padalkar | Usher: Nkechi Abraham<\/strong><br \/>\nVenue: Room 122<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>10:15&nbsp;am\u201312&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td><strong>Governing the Neural Frontier: Neuromarketing, Data Ethics, and Trust in the Age of California\u2019s SB 1223<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Debra Dangelo<\/li>\n\n\n    \n\n<li>Authors: Debra Dangelo and Marcus Goncalves (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Brand Visibility in AI Search, What the Tea Industry Reveals\u00a0<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Valorie Luther (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Generative AI and the Erosion of Consumer Trust: Behavioral, Emotional, and Neural Evidence<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Anna Morse<\/li>\n\n\n    \n\n<li>Authors: Anna Morse and Marcus Goncalves (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Auditable AI for Genomic Equity: A Compliance-as-a-Service (CaaS) Model for Responsible innovation<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Julian Borges (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Impact of Technology on Consumer Behavior and Strategy Development<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Ananya Rajagopal<\/li>\n\n\n    \n\n<li>Authors: Rajagopal (Boston University, USA) and Ananya Rajagopal (Universidad Anahuac, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<strong>Perceived Authenticity Gaps and Customer Incivility in Ethnic Dining Experiences<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Elif Celik<\/li>\n\n\n    \n\n<li>Authors: Nolla Haidar, Elif Celik, and Moiz Deshmukh (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>12\u20131&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td><strong>Lunch Break and Book Presentation<\/strong><br \/>\nAddress by Dr. Rajagopal\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Technical Session III: The New Reality: Technology and AI<\/strong><br \/>\n<strong>Session Chair: Dr. Vladi Zlatev | Usher: Ziwei Zhu<\/strong><br \/>\nVenue: Room 101<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>1\u20133&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td><strong>Strategic Alliances in the Age of AI: Extension of Production Networks or a Distinct Layer of Inter-Firm Coordination?<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Julio E. Elias<\/li>\n\n\n    \n\n<li>Authors: Julio E. Elias (Nichols College, USA) and Marcus Goncalves (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Novel Retrieval Techniques for Enhanced Retrieval-Augmented Generation: A Comparative Analysis of Hybrid Search, Query Expansion, and Contextual Reranking<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Sarthak Pattnaik<\/li>\n\n\n    \n\n<li>Authors: Sarthak Pattnaik and Eugene Pinsky (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Human-in-the-Loop Models for General-Purpose AI Systems: Dissecting Leadership for Navigating Workforce and Technological Challenges<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Ananya Rajagopal<\/li>\n\n\n    \n\n<li>Authors: Ananya Rajagopal and Jos\u00e9 Anselmo P\u00e9rez Reyes (Universidad Anahuac, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<strong>Playing with Fire: Evaluating the Impact of Data Privacy in AR-driven Technology Enhancements<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by author Dora Galvez-Cruz (Universidad Anahuac, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<strong>Immersive Commerce Technologies and Entrepreneurial Growth with Social Impact<\/strong>\n\n\n<ul>\n\n\n<li>Virtual presentation by author Reshmi Manna (HR Knowledge Lab, New Delhi, India)<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Technical Session IV: Enterprise Management<\/strong><br \/>\n<strong>Session Chair: Peter Mayer | Usher: Stephanie Widjaja<\/strong><br \/>\nVenue: Room 122<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>1\u20133&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td><strong>Mapping Gender Inequality in China\u2019s Financial Sector: Insights for Responsible Innovation and Inclusive Entrepreneurship<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Yunhao He<\/li>\n\n\n    \n\n<li>Authors: Yunhao He and Marcus Goncalves (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Performance of Circular Entrepreneurship: Analysis of Social Dynamics in Developing Economies<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Ananya Rajagopal<\/li>\n\n\n    \n\n<li>Authors: Ananya Rajagopal and Jos\u00e9 Anselmo P\u00e9rez Reyes (Universidad Anahuac, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<strong>Responsible Innovation in Livestream Commerce: Understanding the Persuasive Capabilities of AI Hosts<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Ming Xue (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Entrepreneurial Leadership and Enterprise at the Nexus of Automation, Institutional Fragility, and Influence Architectures: Toward a Theory of Synchronization Capability and Innovation Governance<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Sarthak Pattnaik<\/li>\n\n\n    \n\n<li>Authors: Sarthak Pattnaik, Kathleen Park, and Eugene Pinsky (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Systematic Entrepreneurship and Responsible Innovation in Education: A Retrospective Case Study of Khan Academy Kyrgyz Localization Project<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Nurzhamal Yrysbekova (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Poster Session Presentations<\/strong><br \/>\nVenue: Room 101<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>3\u20134&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td><strong>Integrated Approach for Career Advising and Positioning to the Labor Market<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Dinara Zhorabek<\/li>\n\n\n    \n\n<li>Authors: Dinara Zhorabek and Binderiya Dugersuren<\/li>\n\n\n    \n\n<li>Supervised by Sree Kumar Valath, Tanya Zlateva, Nakul Padalkar, and Vladimir Zlatev<\/li>\n\n\n<\/ul>\n\n\n<strong>Navigating the Labor Market: AI Assisted Career Advising Workflow<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Binderiya Dugersuren<\/li>\n\n\n    \n\n<li>Authors: Dinara Zhorabek and Binderiya Dugersuren<\/li>\n\n\n    \n\n<li>Supervised by Sree Kumar Valath, Tanya Zlateva, Nakul Padalkar, and Vladimir Zlatev<\/li>\n\n\n<\/ul>\n\n\n<strong>AI Enabled Teaching and Learning: Use Cases<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Kuat Otarbayev<\/li>\n\n\n    \n\n<li>Supervised by Sree Kumar Valath, Tanya Zlateva, Nakul Padalkar, and Vladimir Zlatev<\/li>\n\n\n<\/ul>\n\n\n<strong>Duration Rotation in US Treasury Fixed-Income ETFs<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Aishwarya Malhotra<\/li>\n\n\n    \n\n<li>Supervised by Eugene Pinsky and Vladimir Zlatev<\/li>\n\n\n<\/ul>\n\n\n<strong>Comparing \"Winners\", \"Median,\" and \"Losers\" Rotation Strategies with S&P 500 Sector ETFs<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Aishwarya Malhotra<\/li>\n\n\n    \n\n<li>Supervised by Eugene Pinsky and Vladimir Zlatev<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>4:00\u20135:30&nbsp;pm<\/strong><br \/>\n1<sup>st<\/sup> Floor Lobby<\/td>\n\n\n\n\n<td><strong>Reception<\/strong><\/td>\n\n\n<\/tr>\n\n\n<\/tbody>\n\n\n<\/table>\n\n\n[\/collapsible][collapsible heading=\"Saturday, March 21, 2026\" elem=\"h2\" open=\"true\"]\n\n\n<table>\n\n\n<tbody>\n\n\n<tr>\n\n\n<td><strong>8:30\u20139&nbsp;am<\/strong><\/td>\n\n\n\n\n<td><strong>Refreshments<\/strong><\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Technical Session V: Enterprise Modeling<br \/>\nSession Chair: Dr. Nolla Haidar | Usher: Intouch Pathanasap<\/strong><br \/>\nVenue: Room 101<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>9\u201310:45&nbsp;am<\/strong><\/td>\n\n\n\n\n<td><strong>Mobile Broadband Technology and Entrepreneurial Churn: A Causal Mediation Analysis of Broadband Transitions and Their Effects on Entrepreneurship<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Maru\u0161ka Vizek<\/li>\n\n\n    \n\n<li>Authors: Irena Vodenska and Maru\u0161ka Vizek (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>AI-Driven Predictive Modeling: Exploring Entrepreneurial Intentions, AI Use, and Self-Efficacy<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Naila Aaijaz<\/li>\n\n\n    \n\n<li>Authors: Naila Aaijaz, Sathy Srithar, and Hamid Peikari (University of Niagara Falls, Canada)<\/li>\n\n\n<\/ul>\n\n\n<strong>When Necessity is the Only Opportunity: Reconceptualizing Necessity Entrepreneurship Through Process Theory<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Esteban D. Lopez Meneses (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Automated Data Engineering for Explainable and Responsible Investment Analytics<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by author Deepak Saxena (TWG Global Holdings, USA)<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<td colspan=\"2\"><strong>Technical Session VI: Entrepreneurship Education<br \/>\nSession Chair: Esteban Lopez | Usher: Emilia Glava<\/strong><br \/>\nVenue: Room 122<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>9\u201310:45&nbsp;am<\/strong><\/td>\n\n\n\n\n<td><strong>Do Innovative Sustainability Teaching Practices Spark Students\u2019 Social Entrepreneurial Intention? Insights from French Business Schools<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Meriam Razgallaha<\/li>\n\n\n    \n\n<li>Authors: Meriam Razgallaha (Paris School of Business, France), Sufia Mohand Amarb (University of Granada, Spain), and Chiraz Aouina-Mejria (Paris School of Business, France)<\/li>\n\n\n<\/ul>\n\n\n<strong>Mapping Global Scholarship on Women\u2019s Higher Education in LMICs: A Bibliometric Analysis with a Focus on Central Asia (2000\u20132024)<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by author Dana Adilkhankyzy (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Business Case for the Pharmaceutical Commercial Data Certificate (PCDC) at Boston University: Addressing Talent Gaps in Pharmaceutical Analytics Education<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by author Scott Hull (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>AI-Enabled Teaching & Learning Framework<\/strong>\n\n\n<ul>\n    \n\n<li>In-person presentation by Kuat Otarbayev<\/li>\n\n\n    \n\n<li>Authors: Kuat Otarbayev, Sree Kumar Valath Bhuan Das, and Vladimir Zlatev (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Wearable Technology as an Enabler of Evidence-Based Collaboration in Entrepreneurial Education<\/strong>\n\n\n<ul>\n    \n\n<li>Virtual presentation by Itzel Cruz Mart\u00ednez<\/li>\n\n\n    \n\n<li>Authors: Itzel Cruz Mart\u00ednez, Alma Catalina Carmona Vega, Sergio No\u00e9 Torres Rodr\u00edguez, Jessica Alejandra Ruiz Ramirez (Tecnologico de Monterrey, Mexico), and Jos\u00e9 Eduardo Mall\u00e9n Lomas (Universidad Aut\u00f3noma de Nuevo Le\u00f3n, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Technical Session VII: Enterprise Architecture<br \/>\nSession Chair: Dr. Marcus Goncalves | Usher: Meng Jung Lin (Avery)<\/strong><br \/>\nVenue: Room 101<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<tr>\n\n\n<td><strong>10:50&nbsp;am\u201312&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td><strong>Entrepreneurial Challenges in Lithium-Ion Battery Recycling<\/strong>\n\n\n<ul>\n\n\n<li>In-person presentation by Swayam Sampurna Panigrahi<\/li>\n\n\n\n\n<li>Authors: Hriday Shankar, Tanishka Nandakumar, Rajesh Katiyar, Debasish Mishra, and Swayam Sampurna Panigrahi (Krea University, India)<\/li>\n\n\n<\/ul>\n\n\n<strong>\u201cDiversity Marks the Spot\u201d: The Effect of CSR and Social Media Diversity Branding Consumer 5.0 in a Polarized World<\/strong>\n\n\n<ul>\n\n\n<li>Virtual presentation by author Andree Marie Lopez Fernandez (Universidad Panamericana, Mexico City, Mexico)<\/li>\n\n\n<\/ul>\n\n\n<strong>Revisiting Customer Satisfaction in Quick Commerce Using NCA: A Structured Abstract<\/strong>\n\n\n<ul>\n\n\n<li>Virtual presentation by author P\u00e1vel Reyes-Mercado (Universidad Anahuac, Mexico)<\/li>\n\n\n<\/ul>\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Technical Session VIII: Meta Entrepreneurship<br \/>\nSession Chair: Dr. Rajagopal | Usher: Yun Ting Su (Katherine)<\/strong><br \/>\nVenue: Room 122<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>10:50\u201312&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td>\n<strong>Enhancing Digital Advertising Effectiveness: A Quantitative Analysis of Personalization, Trust, and Engagement in Amazon\u2019s Marketing Strategy<\/strong>\n\n\n<ul>\n\n\n<li>In-person presentation by Redemta Bunga<\/li>\n\n\n\n\n<li>Authors: Redemta Bunga and Megan Balani (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Designing an AI-Augmented Career Services Information System<\/strong>\n\n\n<ul>\n\n\n<li>In-person presentation by Sree Kumar Valath Bhuan Das<\/li>\n\n\n\n\n<li>Authors: Sree Kumar Valath Bhuan Das, Binderiya Dugersuren, Dinara Zhorabek, Kuat Otarbayev,\nTanya Zlateva, Vladimir Zlatev, and Nakul Padalkar (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>Career Compass Labor Analytics: Visualization Architecture for Career Planning<\/strong>\n\n\n<ul>\n\n\n<li>In-person presentation by Dinara Zhorabek<\/li>\n\n\n\n\n<li>Authors: Dinara Zhorabek, Binderiya Dugersuren, Tanya Zlateva, Sree Kumar Valath Bhuan Das, Nakul Padalkar, and Vladimir Zlatev (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<strong>AI-Assisted Document Parsing in Career Advising Workflows<\/strong>\n\n\n<ul>\n\n\n<li>In-person presentation by Binderiya Dugersuren<\/li>\n\n\n\n\n<li>Authors: Binderiya Dugersuren, Dinara Zhorabek, Tanya Zlateva, Sree Kumar Valath Bhuan Das, Nakul Padalkar, and Vladimir Zlatev (Boston University, USA)<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td colspan=\"2\"><strong>Closing Remarks<\/strong><br \/>\nVenue: 1<sup>st<\/sup> Floor Lobby<\/td>\n\n\n<\/tr>\n\n\n\n\n<tr>\n\n\n<td><strong>12:05\u201312:30&nbsp;pm<\/strong><\/td>\n\n\n\n\n<td>\n\n\n<ul>\n  \n\n<li>Dr. Marcus Goncalves, Symposium Co-Chair, Associate Professor of the Practice, Administrative Sciences, Boston University Metropolitan College<\/li>\n\n\n  \n\n<li>Dr. Rajagopal, Symposium Co-Chair, Visiting Professor, Boston University Metropolitan College<\/li>\n\n\n<\/ul>\n\n\n<\/td>\n\n\n<\/tr>\n\n\n<\/tbody>\n\n\n<\/table>\n\n\n[\/collapsible]\n\n\n<div class=\"includes-container has-1\" style=\"margin: 60px auto 0; max-width: 400px;\">\n\n\n<div class=\"includes\">\n\n\n<div class=\"include\">[bu-include id=\"1040\" title=\"Abstracts promo box\"]<\/div>\n\n\n<\/div>\n\n\n<\/div>\n\n--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>To be announced.<\/p>\n","protected":false},"author":19676,"featured_media":547,"parent":0,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"page-templates\/no-sidebars.php","meta":[],"_links":{"self":[{"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/pages\/45"}],"collection":[{"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/users\/19676"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/comments?post=45"}],"version-history":[{"count":50,"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/pages\/45\/revisions"}],"predecessor-version":[{"id":1081,"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/pages\/45\/revisions\/1081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/media\/547"}],"wp:attachment":[{"href":"https:\/\/sites.bu.edu\/metsymposium\/wp-json\/wp\/v2\/media?parent=45"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}