{"id":248,"date":"2024-02-29T17:00:46","date_gmt":"2024-02-29T22:00:46","guid":{"rendered":"https:\/\/sites.bu.edu\/marcom-team\/?page_id=248"},"modified":"2025-09-05T11:43:52","modified_gmt":"2025-09-05T15:43:52","slug":"print-designers","status":"publish","type":"page","link":"https:\/\/sites.bu.edu\/marcom-team\/departments\/marketing-design\/print-designers\/","title":{"rendered":"Info for Designers"},"content":{"rendered":"

Dropbox\/File Naming Convention<\/h2>\n

View Document<\/a><\/p>\n

\n

Stock Photography Purchasing Process<\/h2>\n

Resources for purchasing stock photography and fonts<\/p>\n

View Resources<\/a><\/p>\n

\n

Pitch Decks<\/h2>\n

View Template<\/a><\/p>\n

\n

Style Sheets<\/h2>\n

Style sheets should be named for the thing that they are used for (e.g.: Body Copy, Picture Caption) and NOT with a font description (e.g.: 9\/12pt Whitney) because other designers will not know where to use it. If you have a lot of style sheets (in a magazine, for instance), group them in folders for each section as shown here.<\/p>\n

View Presentation<\/a><\/p>\n

\n

Graphic Design Resources<\/h2>\n

Assets for Marketing Design<\/p>\n

View Resources<\/a><\/p>\n

\n

Typography Best Practices<\/h2>\n

View Document<\/a><\/p>\n

\n

Creating QR Codes<\/h2>\n

View Document<\/a><\/p>\n

\n

Creative Services\u2013Print+Digital Design Specs<\/h2>\n

This grid details the dimensions, resolution, file format, and contact person for releasing files when it is not Print Production. Projects include Posters, Bostonia<\/em> and BU Shuttle Ads, Wayfinding, Outdoor Print, Window Clings, Digital Signage, Social Media, and Email\/Web Banners. Print Production owns and updates this document. Studio and Designers reference this document as a guide.<\/p>\n

View Grid<\/a><\/p>\n

\n

Sample Room Overview<\/h2>\n

\"Photograph<\/a>Samples of past print projects are kept in the closet in room 129, archived by year.
\nPrint samples are handed out according to the distribution list (see print production
\ndocumentation for the latest list), and leftover samples are filed away alphabetically by
\nclient in the boxes with the corresponding years.<\/p>\n

After distribution, there should be roughly 10 samples left over to be filed in the closet. If a
\njob requires more samples to be ordered, please note this to the print buyer during the
\nquoting stages of the project.<\/p>\n

Extra samples of the PRES Annual Reports (typically one full carton for each year) are kept
\non the bottom shelves in boxes marked with the year they were printed.<\/p>\n

\n

Design Libraries<\/h2>\n

Marketing Design maintains two repositories of printed, design-reference materials: one in the cabinets at the back of the second-floor 224 Conference Room and the other on the comping table and shelving near the second-floor printer in the Marketing Design area.<\/p>\n

224 Conference Room<\/h3>\n

The 224 Conference Room contains mainly past MarCom work, for reference and inspiration. Publications housed here include:<\/p>\n

    \n
  • Alumni Magazines \u2013 Past Issues<\/li>\n
  • Admissions Publications & Materials<\/li>\n
  • Commencement Publications & Materials<\/li>\n
  • Development & Alumni Relations (DAR) Publications & Materials<\/li>\n
  • Past Annual Reports<\/li>\n<\/ul>\n

    This area also contains design awards Marketing Design has garnered over the years.<\/p>\n

    Comping Table\/Shelving by Second-Floor Printer<\/h3>\n

    This second design library is focused more on design-inspiration materials. Publication types include:<\/p>\n

      \n
    • Communication Arts Annuals<\/li>\n
    • Various Design Books<\/li>\n
    • Peer-University Alumni Magazine Samples<\/li>\n
    • Paper Samples for Production Reference<\/li>\n<\/ul>\n

      Requesting New Additions to MarCom Design Libraries<\/h3>\n

      Marketing Designers in need of additional materials may submit a request to Carla\/Senior Associate Creative Director or Rob\/Creative Director, and they will look into ordering items based on topic, budget, space, etc.<\/p>\n

      \n","protected":false},"excerpt":{"rendered":"

      Dropbox\/File Naming Convention View Document Stock Photography Purchasing Process Resources for purchasing stock photography and fonts View Resources Pitch Decks View Template Style Sheets Style sheets should be named for the thing that they are used for (e.g.: Body Copy, Picture Caption) and NOT with a font description (e.g.: 9\/12pt Whitney) because other designers will […]<\/p>\n","protected":false},"author":12906,"featured_media":0,"parent":201,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/248"}],"collection":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/users\/12906"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/comments?post=248"}],"version-history":[{"count":27,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/248\/revisions"}],"predecessor-version":[{"id":3881,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/248\/revisions\/3881"}],"up":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/201"}],"wp:attachment":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/media?parent=248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}