{"id":201,"date":"2024-02-29T16:12:29","date_gmt":"2024-02-29T21:12:29","guid":{"rendered":"https:\/\/sites.bu.edu\/marcom-team\/?page_id=201"},"modified":"2025-10-03T11:49:03","modified_gmt":"2025-10-03T15:49:03","slug":"marketing-design","status":"publish","type":"page","link":"https:\/\/sites.bu.edu\/marcom-team\/departments\/marketing-design\/","title":{"rendered":"Marketing Design"},"content":{"rendered":"<h2>What does Marketing Design do?<\/h2>\n<p style=\"font-weight: 400;\">We are specialists in brand identity, art direction and graphic design, strategic communication and copywriting, print production, and advertising. We work as creative partners with our communications colleagues across the University to unify the BU Brand and optimize University-wide communications.<\/p>\n<p style=\"font-weight: 400;\">With a creative director\u2019s support, designers and writers work together on each project to develop strategic, creative concepts, which are then presented to our clients for feedback and approval. This process is supported by our Studio, Print Production, and Project Management teams throughout a project\u2019s life cycle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What does Marketing Design do? We are specialists in brand identity, art direction and graphic [&hellip;]<\/p>\n","protected":false},"author":12906,"featured_media":0,"parent":191,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"bu-landing","meta":[],"_links":{"self":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/201"}],"collection":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/users\/12906"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/comments?post=201"}],"version-history":[{"count":13,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/201\/revisions"}],"predecessor-version":[{"id":3877,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/201\/revisions\/3877"}],"up":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/pages\/191"}],"wp:attachment":[{"href":"https:\/\/sites.bu.edu\/marcom-team\/wp-json\/wp\/v2\/media?parent=201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}