{"id":612,"date":"2019-07-30T23:48:42","date_gmt":"2019-07-31T03:48:42","guid":{"rendered":"https:\/\/sites.bu.edu\/hiv\/?page_id=612"},"modified":"2026-02-18T13:20:50","modified_gmt":"2026-02-18T18:20:50","slug":"behavioral-economics-and-preferences","status":"publish","type":"page","link":"https:\/\/sites.bu.edu\/hiv\/economics\/behavioral-economics-and-preferences\/","title":{"rendered":"Behavioral economics and preferences"},"content":{"rendered":"<p>Many interventions to improve public health require behavior change, whether from patients, providers, or others. Similarly, interventions that address patient and\/or provider preferences for the delivery of care have a better chance of succeeding. We are using the tools of behavioral economics to understand preferences and change behaviors related to HIV and other public health concerns.<\/p>\n<ul class=\"display-posts-listing\"><li class=\"listing-item\"><a class=\"title\" href=\"https:\/\/sites.bu.edu\/hiv\/economics\/behavioral-economics-and-preferences\/the-choice-study-the-preferences-of-high-school-students-in-south-africa-for-hiv-and-contraceptive-services-the-design-and-implementation-of-a-discrete-choice-experiment\/\">CHoiCE: Preferences of high school students for HIV and contraceptive services (Completed)<\/a><\/li><li class=\"listing-item\"><a class=\"title\" href=\"https:\/\/sites.bu.edu\/hiv\/economics\/behavioral-economics-and-preferences\/indlela-behavioural-insights-for-better-health\/\">Indlela: Behavioural insights for better health<\/a><\/li><li class=\"listing-item\"><a class=\"title\" href=\"https:\/\/sites.bu.edu\/hiv\/economics\/behavioral-economics-and-preferences\/economic-health-and-behavioral-dimensions-of-hiv-treatment-scale-up\/\">INTUIT-SA: Integrating U=U into HIV counseling in South Africa<\/a><\/li><\/ul>\n<h3>Publications and Documents<\/h3>\n<p><span>Calabrese SK, Bor J, Dukashe M, Kalwicz DA, Mupeli K, Onoya D, Stackpool-Moore L, Richman B. <a href=\"https:\/\/pubmed-ncbi-nlm-nih-gov.ezproxy.bu.edu\/41414745\/\">A call to action to advance global research priorities related to Undetectable = Untransmittable.<\/a> J Int AIDS Soc. 2025 Dec;28(12):e70069. doi: 10.1002\/jia2.70069. PMID: 41414745; PMCID: PMC12715337.<\/span><\/p>\n<p><a href=\"https:\/\/scholar.google.com\/citations?view_op=view_citation&amp;hl=en&amp;user=ozsaBt8AAAAJ&amp;sortby=pubdate&amp;citation_for_view=ozsaBt8AAAAJ:tkaPQYYpVKoC\" class=\"gsc_a_at\">Designing AI-powered healthcare assistants to effectively reach vulnerable populations with health care services: A discrete choice experiment among South African university students<\/a>. medRxiv, 2025.01. 30.25321409<\/p>\n<p><a href=\"https:\/\/scholar.google.com\/citations?view_op=view_citation&amp;hl=en&amp;user=ozsaBt8AAAAJ&amp;sortby=pubdate&amp;citation_for_view=ozsaBt8AAAAJ:5awf1xo2G04C\" class=\"gsc_a_at\">Designing Artificial Intelligence-Powered Health Care Assistants to Reach Vulnerable Populations: A Discrete Choice Experiment Among South African University Students<\/a>, Mayo Clinic Proceedings: Digital Health 2025; 3 (3), 100248.<\/p>\n<p><a href=\"https:\/\/scholar.google.com\/citations?view_op=view_citation&amp;hl=en&amp;user=ozsaBt8AAAAJ&amp;sortby=pubdate&amp;citation_for_view=ozsaBt8AAAAJ:HE397vMXCloC\" class=\"gsc_a_at\">Behaviourally-informed two-way text messaging to improve return to HIV care in South Africa: evidence from a randomised controlled trial<\/a>, AIDS and Behavior 29 (11), 3661-3672.<\/p>\n<p>Govender K, Girdwood S, Letswalo D, Long L, Meyer-Rath G, Miot J. <a href=\"https:\/\/bmcpublichealth.biomedcentral.com\/articles\/10.1186\/s12889-021-11678-9\">Primary healthcare seeking behaviour of low-income patients across the public and private health sectors in South Africa<\/a>. BMC Public Health 2021; 21:1649.<\/p>\n<p><span>Govathson C, Long L, Moolla A.\u00a0<\/span><i>et al.<\/i><span>\u00a0<a href=\"https:\/\/bmchealthservres.biomedcentral.com\/articles\/10.1186\/s12913-023-10414-w#citeas\">Understanding school-going adolescent\u2019s preferences for accessing HIV and contraceptive care: findings from a discrete choice experiment among learners in Gauteng, South Africa<\/a>.\u00a0<\/span>BMC Health Serv Res\u00a023<span>, 1378 (2023). https:\/\/doi.org\/10.1186\/s12913-023-10414-w<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many interventions to improve public health require behavior change, whether from patients, providers, or others. Similarly, interventions that address patient and\/or provider preferences for the delivery of care have a better chance of succeeding. We are using the tools of behavioral economics to understand preferences and change behaviors related to HIV and other public health [&hellip;]<\/p>\n","protected":false},"author":16424,"featured_media":0,"parent":25,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/pages\/612"}],"collection":[{"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/users\/16424"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/comments?post=612"}],"version-history":[{"count":18,"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/pages\/612\/revisions"}],"predecessor-version":[{"id":1779,"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/pages\/612\/revisions\/1779"}],"up":[{"embeddable":true,"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/pages\/25"}],"wp:attachment":[{"href":"https:\/\/sites.bu.edu\/hiv\/wp-json\/wp\/v2\/media?parent=612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}