Public Relations Studies

Public relations research encompasses the study and practice of corporate, governmental, and international public relations. Several CRC researchers specialize in brand management, particularly the effects of native advertising and social advocacy on brand reputation. Our researchers also study country image, issue publics, publics’ communication behaviors, the use of social media in public relations, the media relations process, and the work of Congressional press secretaries.


2019

Kim, S., Krishna, A., & Dhanesh, G. (2019). Economics or ethics? Exploring the role of CSR expectations in explaining consumers’ perceptions, motivations, and active communication behaviors about corporate misconduct. Public Relations Review, 45(1), 76–87. (link)

Krishna, A., Wright, D. K., & Kotcher, R. (2019, March). An in-depth examination of the current state of the public relations industry. Presented at the International Public Relations Research Conference, Orlando, Florida.

 

2018

Connaughton, S.L., Vibber, K., Krishna, A., Linabary, J., & Stumberger, N. (2018). Theorizing corporate-community relationships and the role of contextual factors in peacebuilding and beyond. Journal of Asian Pacific Communication, 28, 1-19. (link)

Kim, S., & Krishna, A. (2018). Unpacking public sentiment toward the government: How citizens’ perceptions of government communication strategies impact public engagement, cynicism, and word-of-mouth behaviors in South Korea. International Journal of Strategic Communication, 12(3), 215-236. (link)

Kim, S., & Krishna, A. (2018, May). Word-of-mouth motives: Why brand users and non-brand users talk about a brand transgression. Paper presented at the 68th annual conference of the International Communication Association, Prague, Czech Republic.

Kim, S, Krishna, A., & Plowman, K. (2018). Winning in the court of public opinion: Exploring public relations–legal collaboration during organizational crisis. Corporate Communications: An International Journal, 24(1), 96–114. (link)

Krishna, A., Connaughton, S. L., & Linabary, J. R. (2018, May). Citizens’ political public relations: Theorizing and explicating a new concept integrating political public relations, public diplomacy, and second track diplomacy. Presented at the 68th annual pre-conference of the International Communication Association, Prague, Czech Republic.

Krishna, A., Kim, S., Brodey, C., & Vibber, K.S. (2018, March). Treating Ivanka unfairly: Understanding the impact of presidential tweeting on publics’ perceptions and intentions to boycott corporations. Paper presented at the annual International Public Relations Research Conference, Orlando, FL.

Wright, D.K. (2018, November). Longitudinal analysis research measuring how social and other digital media are being used in public relations practice. Presented at the International Public Relations Seminar, Bali, Indonesia.

 

2017

Amazeen, M. A., & Muddiman, A. R. (2017). Saving media or trading on trust? The effects of native advertising on audience perceptions of legacy and online news publishers. Digital Journalism, 6(2), 176-195. (link)

Amazeen, M. A. (2017, November). Is there anything wrong with branded content? Public Meeting Speaker for European Communication Research and Education Association’s Advertising Working Group Branded Content Research Network at University of East London, Stratford, U.K.

Amazeen, M. A. & Wojdynski, B. W. (2017, November). How audience characteristics and sponsorship transparency affect recognition of native advertising and perceptions of publishers. Paper presented at the European Communication Research and Education’s Advertising Working Group Branded Content Research Network Conference, University of East London, London, England.

Amazeen, M. A. (2017, August). The ethics and efficacy of native advertising. Panel participant for Association for Education in Journalism and Mass Communication in Chicago, IL.

Amazeen, M. A. & Wojdynski, B. W. (2017, August). The effects of native advertising disclosure format on audience perceptions of legacy and online news publishers. Paper presented to the Newspaper and Online News Division of the Association for Education in Journalism and Mass Communication Annual Conference, Chicago, IL.

Downes, E. J., Supa D. W., & Austin, E. (2017). Lobbying’s history across North America. In T. Watson (ed.) North American Perspectives on the Development of Public Relations. Palgrave Macmillan. (link)

Downes, E. J. (2017, July). The United States Congress and its evolution through cyberspace: The history of a communication management revolution led by Capitol Hill’s press secretaries. Paper presented at the International History of Public Relations Conference, Bournemouth, England.

Downes, E. (2017, April). Trumpian public relations. BU Washington, D.C. Abroad Program. Washington, D.C.

Elasmar, M., & Groshek, J. (2017). An historical overview and future directions in the conceptualization of country images. In J. Fullerton and A. Kendrick (Eds.), Reader in Place Branding and Public Diplomacy: The Model of Country Concept (pp. 27-38). Peter Lang. (link)

Kim, S., & Krishna, A. (2017). Communication or action? Strategies fostering ethical organizational conduct and relational outcomes. Public Relations Review, 43(3), 560-567. (link)

Kim, S. & Krishna, A. (2017). Bridging strategy versus buffering strategy: Enhancing crisis management capability in public management for relational and reputational improvement, and conflict avoidance. Asian Journal of Communication, 27, 517–535. (link)

Kim, S., Krishna, A., & Dhanesh, G. (2017). The role of CSR expectations in consumers’ perceptions, motivations, and communication behaviors about corporate misconduct. Paper presented at BledCom, Bled, Slovenia.

Kim, S., & Krishna, A. (2017, March). Winning in the court of public opinion: Exploring PR-Legal collaboration during organizational crises. Paper presented at the annual International Public Relations Research Conference, Orlando, FL.

Krishna, A. (2017). Motivation with misinformation: Conceptualizing lacuna individuals and publics as knowledge deficient, issue-negative activists. Journal of Public Relations Research, 29, 176-193. (link)

Krishna, A., & Vibber, K. (2017). Victims or conspirators? Understanding a hot-issue public’s online reactions to a victim cluster crisis. Journal of Communication Management, 21(3), 303-318. (link)

Krishna, A. & Kim, S. (2017). Unpacking the effects of gender discrimination in the corporate workplace on consumers’ affective responses and relational perceptions. Presented to the Association for Education in Journalism and Mass Communication, Chicago, IL.

 

2016

Amazeen, M. A., (2016, August). The effects of native advertising on legacy and online news publishers. Paper presented to the Newspaper and Online News Division at the Association for Education in Journalism and Mass Communication Annual Conference, Minneapolis, Minnesota.

Downes, E. (2016, May). Four (powerful) questions about the U.S. House of Representatives’ communication mangers (and a dirty little secret). Presented at the 2016 International Conference on Communication, Media, and Technology in Zagreb, Croatia.

Downes, E. (2016, May). The history of the adoption and diffusion of new media—with a public relations emphasis—and a congressional focus. Presented at the 2016 International History of Public Relations Conference in Bournemouth, England.

Elasmar, M.G.. & Groshek, J. (2016). The cognitive concept of country image. In J. Fullerton & A. Kendrik (Eds.), Reader on Nation Branding and Public Diplomacy: The Model of Country Concept. Peter Lang Publishers.

Supa, D. W., & Dodd, M. D. (2015). Examining the impact of advertising vs. public relations in consumer engagement with social responsibility. PRism, 12(2). (link)

 

2015

Dodd, M. D., & Supa, D. W. (2015). Testing the viability of corporate social advocacy as a predictor of purchase intention. Communication Research Reports, 32(4), 287-293. (link)

Downes, E. (2015, July). The history of Capitol Hill’s press secretaries: Helping members of Congress ‘look good” for almost 50 years. Presented at the International Public Relations History Conference in Bournemouth, Great Britain.

Downes, E. (2015, May). ‘Spinning’ the world—from Capitol Hill?. Presented at the International Conference on Communication, Media, Technology and Design in Dubai, UAE.

Downes, E. (2015, April). Defending democracy’s ‘Spin Doctors’: The (ultimate) role of Congress’ press secretaries. Presented at the Association for Core Texts and Courses Conference, Plymouth, MA.

Groshek, J., Elasmar, M., & Wu, D. (2015, February). Predictors of country mentions in the Twittersphere: Social media as a new context for the study of country images. Presented at the International Studies Association annual convention in New Orleans, LA.

Lambert, C. A.. (2015). Digging for victory gardens. In R. Waters (Ed.), Public Relations in the Nonprofit Sector: Theory and Practice. New York City: Routledge. (link)

Wright, D. (2015, July). Growth and development of public relations codes of ethics in English speaking countries: A historical analysis. Presented at the International Public Relations History Conference in Bournemouth, Great Britain.

Wright, D., & Hinson, M. (2015, July). What we’ve learned after analyzing social and emerging media use in public relations practice for ten years. Presented at the BledCom Symposium, Bled, Slovenia.

Wright, D., & Hinson, M. (2015, March). A longitudinal analysis tracking a decade of social and emerging media use in public relations practice. Presented at the International Public Relations Research Conference, Coral Gables, FL.

 

2014

Dodd, M., & Supa, D. (2014). Conceptualizing and measuring “corporate social advocacy”: Examining the impact on corporate financial performance. Public Relations Journal, 8(3), 2-23. (link)

Dodd, M., & Supa, D. (2014, May.) Communicating the “good life” via corporate social advocacy: The amplified impact of corporate social responsibility on consumer purchase intention, corporate financial performance. Presented at the International Communication Association conference in Seattle, WA.

Dodd, M., & Supa, D. (2014, March.) A corporate social advocacy approach to gun control, firearms violence: Attitudes underlying consumer purchase intentions and policy recommendations. Presented at the annual International Public Relations Research Conference in Miami, FL.

Downes, E. (2014, June.) The (very deep) evolution of the Congressional press secretary and the importance (or lack thereof) of an informed democracy. Presented at the annual International History of Public Relations Conference in Bornemouth, England.

Downes, E. (2014, April.) Press secretary: The story of Capitol Hill’s image makers. Delivered as part of a speaker series for graduate students in Communications at Lasell College.

Downes, E. (2014, March.) The evolution of the Congressional press secretary… as public relations practitioner?. Presented at the annual International Public Relations Research Conference in Miami, FL.

Engelbert, J., & Groshek, J. (2014). Populism as PR: An international perspective of public diplomacy trends. In G. Golan, S. Yang, & D. Kinsey (Eds.), International Public Relations and Public Diplomacy: Communication and Engagement (pp. 331- 345). Peter Lang Publishing. (link)

Lambert, C. A. (2014, March.) Campus health inhibitors may harm the college/student relationship: A relationship management case study. Presented at the annual International Public Relations Research Conference in Miami, FL.

Stacks, D. W., Wright, D. K., & Bowen, S. A. (2014). IBM’s Smarter Planet Initiative: Building a more intelligent world. In J. Van Slyke Turk, J. Valin & J. Paluszek (Eds.), Public Relations Case Studies From Around the World (pp. 3-20). New York: Peter Lang.

Supa, D. (2014). The academic inquiry of media relations as both a tactical and strategic function of media relations. Research Journal of the Institute for Public Relations, 1(1), 1-15. (link)

Supa, D. (2014). A qualitative examination of the impact of social media on media relations practice. Public Relations Journal, 8(2), 1-11. (link)

Supa, D., Zoch, L., & Scanlon, J. (2014, August). Does social media use affect journalists’ perceptions of source credibility? Presented at the Association for Education in Journalism and Mass Communication in Montreal, Canada. *This paper won the Wilcox Award for top research paper – PR Division.

Supa, D., & Weisberg, J. A. (2014, June.) What’s in a name? The history and evolution of the naming of sports venues as a public relations tool. Presented at the International History of Public Relations conference in Bournemouth, England.

Supa, D., & Kelly, M. (2014, March.) The rise of the in-house agency: Trends and best practices for leveraging effective internal-external agency relationships. Presented at the annual International Public Relations Research Conference in Miami, FL.

Wright, D. K. (2014). Forging a new frontier in public relations research. Research Journal of the Institute for Public Relations, 1(1), 1-8. (link)

Wright, D. K., & Hinson, M. D. (2014). An updated examination of social and emerging media use in public relations practice: A longitudinal analysis between 2006 and 2014. Public Relations Journal, 7(3), 1-39. (link)

Wright, D. (2014, October). An analysis of the growth and development of academic curricula in public relations. Presented at the Arthur W. Page Society’s Tuck Symposium, Dartmouth College, Hanover, NH.

Wright, D., & Hinson, M. (2014, October). Looking at how social media is being used in public relations practice. Presented at the International Conference of the Public Relations Society of America, Washington, D.C.

Wright, D. (2014, August). Forging a new frontier in public relations research: Introducing the research journal of the institute for public relations. Presented at the Association for Education in Journalism and Mass Communication in Montreal, Canada.

Wright, D. & Hinson, M. (2014, August). An analysis of how social media use is being measured in public relations practice. Presented at the Association for Education in Journalism and Mass Communication in Montreal, Canada.

Wright, D. (2014, June.) Examining the historical position of public relations decision making within several major companies. Presented at the International History of Public Relations conference in Bournemouth, England.

Wright, D., & Hinson, M. (2014, March.) A nine-year longitudinal analysis tracking and measuring social and emerging media use in public relations practice measuring social and emerging media use in public relations. Presented at the annual International Public Relations Research Conference in Miami, FL.

Zoch, L. M., Supa, D. W., & van Tuyll, D. R. (2014). The development of the image of public relations in the New York Times – 1904-1934. Public Relations Review, 40(4), 723-732. (link)

 

2013

Downes, E. J. (2013). Power, new media and today’s corporate public relations professionals. In R. Gambetti & S. Quigley (Eds.), Managing Corporate Communication: A Cross Cultural Approach (pp. 213-229). New York, NY: Palgrave Macmillan.

 

2012

Lambert, C. A. & White, C. (2012). Feminization of the film? Occupational roles of public relations characters in movies. PR Journal, 6(4), 1-24. (link)

 

2011

Lambert, C. A. (2011). Cinema spin: Exploring film depictions of public relations practitioners. Communication Teacher, 25(4), 205-211. (link)

 

2009

Elasmar, M.G. (2009). The need for theory and its role in understanding international public opinion about people belonging to other religions. In A. MacDonald-Radcliff & R. Schatz (Eds.), Annual Dialogue Report on Religion and Values. Zurich, Switzerland: InnoVatio. (link)

Lambert, C. A. (2009). Engage and inspire employees with diversity awareness events. In I. Dorbian (Ed.), Employee Communications Guidebook: The blueprint for internal PR strategies and tactics, Vol 1 (pp. 146-149). Rockville, MD: Access Intelligence. (link)

 

2008

Downes, E. J. (2008). Hacks, flacks, and spin doctors meet the media: An examination of the congressional press secretary as a (potential) public relations professional. In M. Lee (Ed.), Government Public Relations: A Reader (pp. 115-135). Milwaukee: Taylor & Francis.